Everyone, myself included, wants to create a website with a unique brand identity. However, once you create your website, most face the challenge of getting their website to rank on Google. So many people make basic SEO mistakes that damage their website authority score. This damage to their authority score also prevents their site from ranking. The purpose of this…
This may come as a shock, so brace yourself. You don't have to be a Search Engine Optimization (SEO) wizard to be a solid content creator. However, knowing a few tactics that will help you improve your rankings on Google and user experience can't hurt. In this post, we'll discuss five helpful SEO tips and best practices that just about anyone…
The main goal of search engine optimization (SEO) is to rank on the SERPs. However, before you can rank, your content needs links. Why? Well, Google finds your posts and pages best when other pages link to your pages. Furthermore, internal linking for SEO also provides Google with a look at the structure of your website. Another great aspect of…
"Wow - that's a lot of traffic!" Most people cringe when they hear this phrase, especially when they're leaving the office. However, this isn't the case when it comes to marketers. In fact, this is a sweet symphony to a marketer because it means they've done something to boost their traffic. The majority of marketing teams work endlessly to increase…
There are plenty of things that you can mess up when it comes to SEO. Here are eight harmful SEO mistakes that even the most seasoned digital marketers make every now and then. Do you ever kick yourself because you made a harmful SEO mistake? If so, you're not alone. SEO is a complex field and learning the basics can…
Forging connections with potential clients is vital when it comes to driving interest and boosting sales. Creating these connections can be difficult at times. Furthermore, it's one thing to want to create them and another to figure out how to establish them. One of the more effective avenues to creating these connections is through copywriting. You use words to speak…
