If you're not sure how to use keywords for search engine optimization (SEO), you're losing valuable inbound traffic. This is especially true of how you employ keywords - specifically in terms of keyword placement. The majority of users only look at the first page of SERPs and half the clicks go to one of the first three results. This means…
Headlines summarize what your articles are about, so it's only natural that they typically attract your audience. However, your subheadings are just as important, so it's essential that you give them the attention that they deserve. One study found that 79% of users scan a page before they read it in full. Guess what parts of the article influenced whether,…
Are you looking to land the top spot, or even the first page, on Google? If so, here's a top-secret tip: you have to have a stellar content strategy. Your content strategy needs to focus on producing high-quality content, engaging with your audience, and measuring your successes and failures. You simply cannot produce content for the sake of producing content.…
Everyone, myself included, wants to create a website with a unique brand identity. However, once you create your website, most face the challenge of getting their website to rank on Google. So many people make basic SEO mistakes that damage their website authority score. This damage to their authority score also prevents their site from ranking. The purpose of this…
This may come as a shock, so brace yourself. You don't have to be a Search Engine Optimization (SEO) wizard to be a solid content creator. However, knowing a few tactics that will help you improve your rankings on Google and user experience can't hurt. In this post, we'll discuss five helpful SEO tips and best practices that just about anyone…
The main goal of search engine optimization (SEO) is to rank on the SERPs. However, before you can rank, your content needs links. Why? Well, Google finds your posts and pages best when other pages link to your pages. Furthermore, internal linking for SEO also provides Google with a look at the structure of your website. Another great aspect of…
