Solution Selling

Odds are that you’ve likely heard of solution selling – heck, it may even be your strategy of choice. If you’re not in the know, solution selling is a sales methodology that rose in popularity during the 1980s. The formula is pretty basic. The salesperson diagnoses the needs of their prospect, then recommends the best…

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startup guide

Welcome! The following is the ultimate guide for startups. You might be in the middle of launching a startup. Maybe you’ve laid the foundation into the world of startups and have yet to start. Maybe you’re still in the ‘dream’ phase of launching a startup. Regardless, welcome. This journey is exciting, emotional, difficult, scary, risky,…

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You can scroll through Facebook or Instagram these days and see ads pertaining to freelance writing from freelance writers. These ads typically promote the “work from anywhere” lifestyle and the ad copy typically goes something like this: “Would you like to be able to work on your own schedule? From anywhere in the world? Well,…

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Create Positive Company Culture

This shouldn’t come as a surprise, but a positive company culture leads to increased productivity. Furthermore, a positive company culture also yields better employee morale and the ability to retain talented workers. On the contrary, negative attitudes in the workplace can have a dramatic impact on the whole workforce. This is especially true when management…

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Financial Literacy

Financial literacy is a hot topic these days. This is especially true as memories of the Great Recession are still fresh, millions of baby-boomers are retiring and masses of Millenials battle skyrocketing student loan debt. However, the question still remains – how important is financial literacy? The National Financial Educator Council (NFEC) states that “lacking” financial…

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The quality of customer service is the core differentiating factor between good, bad and indifferent companies. Sound customer service keeps customers coming back. Bad customer service drives customers away and takes their friends, family, and colleagues with them. When all else is equal, good quality customer service provides an edge over competitors. No matter the…

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