LinkedIn on Mobile Device

Fact: LinkedIn has over 660 million users worldwide – yea…that’s a ton of users. This means that the professional social platform is one of the top social networks around. With that figure in mind, here’s the big question: is your organization using LinkedIn to its fullest potential in terms of its marketing capabilities? Countless organizations…

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SEO Marketing

You’ve likely heard a million times that search engine optimization is an essential digital marketing tool. However, you likely do not have a strong understanding of this complex and multifaceted beast. So on that note, you’re likely wondering – what exactly is SEO? SEO consists of multiple core elements. Furthermore, knowing what they are and…

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Link Building

In the world of SEO, inbound links are one of the more powerful weapons in a digital marketer’s arsenal. This is especially true in the world of off-page SEO. Seeing how off-page SEO accounts for the majority of a web page’s ability to rank for a particular keyword. Thus building authoritative and practical links towards…

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Freelancing

Your business either doesn’t have a blog and it’s you want to start one, or it’s time to upgrade and consider how your blog can genuinely help function as a tool for business growth. If you’ve already figured that it’s time to launch a blog for your business, you’ve likely already bought into the ‘why’.…

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You can scroll through Facebook or Instagram these days and see ads pertaining to freelance writing from freelance writers. These ads typically promote the “work from anywhere” lifestyle and the ad copy typically goes something like this: “Would you like to be able to work on your own schedule? From anywhere in the world? Well,…

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Character

What does it mean to have good character? Well, sadly, it’s a complicated concept that flat out doesn’t get enough attention. This lack of attention is the very reason I’m writing this post. One can go about defining the concept in any one of a number of different contexts. However, the understanding of¬†good character that…

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In case you haven’t heard, Google has a reward-and-punish system in place when it comes to ranking pages. Naturally, Google¬†loves strong content and on-point pages for searched keywords. However, Google’s search algorithm is also hyper-focused when it comes to de-ranking or sometimes even de-indexing sites with poor SEO. It should go with saying that you…

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