Blog Post Editing

There is a very fine line between a garbage blog post and a well-polished post. If you want, you can easily tweak and improve your content until the cows come home. This, however, is counterproductive. That being said, you’re likely asking yourself – “when is a blog post ready for publication?” This is a great,…

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Build Your Personal Brand

It doesn’t matter if you’re seeking a better job, looking for a promotion, considering changing your career or simply growing your network – building a personal brand can help you achieve your goals. As marketers, we frequently market services and products. However, we overlook the fact that we need to market ourselves! Here are seven…

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LinkedIn on Mobile Device

Fact: LinkedIn has over 660 million users worldwide – yea…that’s a ton of users. This means that the professional social platform is one of the top social networks around. With that figure in mind, here’s the big question: is your organization using LinkedIn to its fullest potential in terms of its marketing capabilities? Countless organizations…

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Link Building

In the world of SEO, inbound links are one of the more powerful weapons in a digital marketer’s arsenal. This is especially true in the world of off-page SEO. Seeing how off-page SEO accounts for the majority of a web page’s ability to rank for a particular keyword. Thus building authoritative and practical links towards…

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Freelancing

Your business either doesn’t have a blog and it’s you want to start one, or it’s time to upgrade and consider how your blog can genuinely help function as a tool for business growth. If you’ve already figured that it’s time to launch a blog for your business, you’ve likely already bought into the ‘why’.…

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Brand Building

Developing an image of your company that resonates with consumers is a complex task that seemingly never ends. However, it is a great way to improve your brand. There are certain tried-and-true things you should do year after year: ensure you have a style guide add unique content get your name out in the local…

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